On September 18, 2020, the unveiling ceremony of lighting brand cluster & the summit forum, under the guidance of China Council for Brand Development (CCBD), hosted by CQC, and organized by China Yingtai Testing Technology Co., Ltd. was successfully held in Suzhou. Deputy director of CCBD, former Counselor of the State Council and former Deputy Director of the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China Ge Zhirong, General Secretary of CCBD Liu Pingjun, Vice President of CCIC, Managing Director of CQC Mdm. Lu Mei and other leaders attended the forum. In addition, nearly 100 representatives from lighting industry, scientific research and testing institutions, brand cluster members, experts, scholars and medias were also present.
Wei Feng, deputy director of Suzhou Municipal Market Regulation Administration, delivered a welcome speech, Wang Zhuo, secretary general of China Association of Lighting Industry, made a report on "Consolidating the Power of Lighting Brands and Promoting High-quality Development of the Industry". In the meanwhile, the forum passed the "Lighting Brand Cluster Convention"; Lu Mei was elected as the chairman of the cluster, Wang Yaohai, chairman of OPPLE Co., Ltd., and Wei Bin, deputy manager of Foshan Electrical Lighting Co., Ltd.,were elected as the vice chairman of the cluster.
Liu Pingjun gave a keynote speech entitled "Brand Building and Leading Chinese Lighting Brands to the World". He pointed out that the world has entered the era of brand economy, and China needs to cultivate a number of internationally renowned product brands and participate in the global market. Subsequently, Ge Zhirong issued certificates to the expert committee and the members.
Lu Mei said in her speech that under the guidance and support of the CCBD, CQC will work together with the expert committees and the cluster members, leveraging the resource advantage, and further expand the reputation and influence of the lighting brand cluster.
At the summit forum, Lu Lili, deputy secretary-general of CCBD, gave a speech on "Brand Evaluation Boosts Brand Development"; the New Energy Department of CQC hosted a dialogue where 5 speakers had an in-depth exchanges.
With the support and guidance of CCBD, lighting brand cluster will strengthen brand promotion and market exploration, deepen the exchanges between the members of the cluster, and participate in international cooperation extensively through the formulation and implementation of the lighting brand standard system to increasingly improve the competitiveness and brand awareness of the members in the cluster.